Global Content Marketing Market Report, History and Forecast 2013-2025, Breakdown Data by Companies, Key Regions, Types and Application


Report ID : RC-4436 Category : Information And Communication Technology Published Date : December 2018
Publisher : S-AND-P Pages : 96 Format : PDF
Summary
This report studies the Content Marketing market size by players, regions, product types and end industries, history data 2013-2017 and forecast data 2018-2025; This report also studies the global market competition landscape, market drivers and trends, opportunities and challenges, risks and entry barriers, sales channels, distributors and Porter's Five Forces Analysis.
Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online.
The building brand awareness along with increasing trust and loyalty to be one of the primary growth factors for the content marketing market. Companies use content marketing as a strong advertising platform and a source of enhancing public relations. Content marketing comprises of publishing informative and well-researched content to portray the business as authoritative and trustworthy. Impressive content also improves brand recall, and economically improves the brand awareness among consumers.
Through the medium of blogging and search engines, the reach of new content published increases exponentially. Blogging is the most commonly used content marketing platform as it provides easy information and details to the prospective buyers regarding the latest developments and new deals. Using blogs, content marketers develop a healthy rapport directly with the target audience, contributing towards the growth of the blogging segment in the content marketing market.
In 2017, the global Content Marketing market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% between 2018 and 2025.
This report focuses on the global top players, covered
    HubSpot
    Contently
    Influence & Co
    NewsCred
    Marketo
    Scripted
    Skyword
    TapInfluence
    Brafton
    Eucalypt
Market segment by Regions/Countries, this report covers
    North America
    Europe
    China
    Rest of Asia Pacific
    Central & South America
    Middle East & Africa
Market segment by Type, the product can be split into
    Blogging
    Social Media
    Videos
    Online Articles
    Research Reports
Market segment by Application, the market can be split into
    Lead Generation
    Thought Leadership
    Brand Awareness
    Customer Acquisition
The study objectives of this report are:
    To study and forecast the market size of Content Marketing in global market.
    To analyze the global key players, SWOT analysis, value and global market share for top players.
    To define, describe and forecast the market by type, end use and region.
    To analyze and compare the market status and forecast among global major regions.
    To analyze the global key regions market potential and advantage, opportunity and challenge, restraints and risks.
    To identify significant trends and factors driving or inhibiting the market growth.
    To analyze the opportunities in the market for stakeholders by identifying the high growth segments.
    To strategically analyze each submarket with respect to individual growth trend and their contribution to the market
    To analyze competitive developments such as expansions, agreements, new product launches, and acquisitions in the market.
    To strategically profile the key players and comprehensively analyze their growth strategies.
In this study, the years considered to estimate the market size of Content Marketing are as follows:
    History Year: 2013-2017
    Base Year: 2017
    Estimated Year: 2018
    Forecast Year 2018 to 2025
For the data information by region, company, type and application, 2017 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.
Key Stakeholders
Raw material suppliers
Distributors/traders/wholesalers/suppliers
Regulatory bodies, including government agencies and NGO
Commercial research & development (R&D) institutions
Importers and exporters
Government organizations, research organizations, and consulting firms
Trade associations and industry bodies
End-use industries
Available Customizations
With the given market data, Report Consultant offers customizations according to the company's specific needs. The following customization options are available for the report:
Further breakdown of Content Marketing market on basis of the key contributing countries.
Detailed analysis and profiling of additional market players.
Table of Contents
Content Marketing Market Report by Company, Regions, Types and Applications, Global Status and Forecast to 2025

1 Industry Overview of Content Marketing

    1.1 Content Marketing Market Overview

        1.1.1 Content Marketing Product Scope

        1.1.2 Market Status and Outlook

    1.2 Global Content Marketing Market Size and Analysis by Regions

        1.2.1 North America

        1.2.2 Europe

        1.2.3 China

        1.2.4 Rest of Asia Pacific

        1.2.5 Central & South America

        1.2.6 Middle East & Africa

    1.3 Content Marketing Market by Type

        1.3.1 Blogging

        1.3.2 Social Media

        1.3.3 Videos

        1.3.4 Online Articles

        1.3.5 Research Reports

    1.4 Content Marketing Market by End Users/Application

        1.4.1 Lead Generation

        1.4.2 Thought Leadership

        1.4.3 Brand Awareness

        1.4.4 Customer Acquisition

2 Global Content Marketing Competition Analysis by Players

    2.1 Content Marketing Market Size (Value) by Players (2017 and 2018)

    2.2 Competitive Status and Trend

        2.2.1 Market Concentration Rate

        2.2.2 Product/Service Differences

        2.2.3 New Entrants

        2.2.4 The Technology Trends in Future

3 Company (Top Players) Profiles

    3.1 HubSpot

        3.1.1 Company Profile

        3.1.2 Main Business/Business Overview

        3.1.3 Products, Services and Solutions

        3.1.4 Content Marketing Revenue (Value) (2013-2018)

        3.1.5 Recent Developments

    3.2 Contently

        3.2.1 Company Profile

        3.2.2 Main Business/Business Overview

        3.2.3 Products, Services and Solutions

        3.2.4 Content Marketing Revenue (Value) (2013-2018)

        3.2.5 Recent Developments

    3.3 Influence & Co

        3.3.1 Company Profile

        3.3.2 Main Business/Business Overview

        3.3.3 Products, Services and Solutions

        3.3.4 Content Marketing Revenue (Value) (2013-2018)

        3.3.5 Recent Developments

    3.4 NewsCred

        3.4.1 Company Profile

        3.4.2 Main Business/Business Overview

        3.4.3 Products, Services and Solutions

        3.4.4 Content Marketing Revenue (Value) (2013-2018)

        3.4.5 Recent Developments

    3.5 Marketo

        3.5.1 Company Profile

        3.5.2 Main Business/Business Overview

        3.5.3 Products, Services and Solutions

        3.5.4 Content Marketing Revenue (Value) (2013-2018)

        3.5.5 Recent Developments

    3.6 Scripted

        3.6.1 Company Profile

        3.6.2 Main Business/Business Overview

        3.6.3 Products, Services and Solutions

        3.6.4 Content Marketing Revenue (Value) (2013-2018)

        3.6.5 Recent Developments

    3.7 Skyword

        3.7.1 Company Profile

        3.7.2 Main Business/Business Overview

        3.7.3 Products, Services and Solutions

        3.7.4 Content Marketing Revenue (Value) (2013-2018)

        3.7.5 Recent Developments

    3.8 TapInfluence

        3.8.1 Company Profile

        3.8.2 Main Business/Business Overview

        3.8.3 Products, Services and Solutions

        3.8.4 Content Marketing Revenue (Value) (2013-2018)

        3.8.5 Recent Developments

    3.9 Brafton

        3.9.1 Company Profile

        3.9.2 Main Business/Business Overview

        3.9.3 Products, Services and Solutions

        3.9.4 Content Marketing Revenue (Value) (2013-2018)

        3.9.5 Recent Developments

    3.10 Eucalypt

        3.10.1 Company Profile

        3.10.2 Main Business/Business Overview

        3.10.3 Products, Services and Solutions

        3.10.4 Content Marketing Revenue (Value) (2013-2018)

        3.10.5 Recent Developments

4 Global Content Marketing Market Size by Type and Application (2013-2018)

    4.1 Global Content Marketing Market Size by Type (2013-2018)

    4.2 Global Content Marketing Market Size by Application (2013-2018)

    4.3 Potential Application of Content Marketing in Future

    4.4 Top Consumer/End Users of Content Marketing

5 North America Content Marketing Development Status and Outlook

    5.1 North America Content Marketing Market Size (2013-2018)

    5.2 North America Content Marketing Market Size and Market Share by Players (2017 and 2018)

6 Europe Content Marketing Development Status and Outlook

    6.1 Europe Content Marketing Market Size (2013-2018)

    6.2 Europe Content Marketing Market Size and Market Share by Players (2017 and 2018)

7 China Content Marketing Development Status and Outlook

    7.1 China Content Marketing Market Size (2013-2018)

    7.2 China Content Marketing Market Size and Market Share by Players (2017 and 2018)

8 Rest of Asia Pacific Content Marketing Development Status and Outlook

    8.1 Rest of Asia Pacific Content Marketing Market Size (2013-2018)

    8.2 Rest of Asia Pacific Content Marketing Market Size and Market Share by Players (2017 and 2018)

9 Central & South America Content Marketing Development Status and Outlook

    9.1 Central & South America Content Marketing Market Size (2013-2018)

    9.2 Central & South America Content Marketing Market Size and Market Share by Players (2017 and 2018)

10 Middle East & Africa Content Marketing Development Status and Outlook

    10.1 Middle East & Africa Content Marketing Market Size (2013-2018)

    10.2 Middle East & Africa Content Marketing Market Size and Market Share by Players (2017 and 2018)

11 Market Forecast by Regions, Type and Application (2018-2025)

    11.1 Global Content Marketing Market Size (Value) by Regions (2018-2025)

        11.1.1 North America Content Marketing Revenue and Growth Rate (2018-2025)

        11.1.2 Europe Content Marketing Revenue and Growth Rate (2018-2025)

        11.1.3 China Content Marketing Revenue and Growth Rate (2018-2025)

        11.1.4 Rest of Asia Pacific Content Marketing Revenue and Growth Rate (2018-2025)

        11.1.5 Central & South America Content Marketing Revenue and Growth Rate (2018-2025)

        11.1.6 Middle East & Africa Content Marketing Revenue and Growth Rate (2018-2025)

    11.2 Global Content Marketing Market Size (Value) by Type (2018-2025)

    11.3 Global Content Marketing Market Size by Application (2018-2025)

12 Content Marketing Market Dynamics

    12.1 Content Marketing Market Opportunities

    12.2 Content Marketing Challenge and Risk

        12.2.1 Competition from Opponents

        12.2.2 Downside Risks of Economy

    12.3 Content Marketing Market Constraints and Threat

        12.3.1 Threat from Substitute

        12.3.2 Government Policy

        12.3.3 Technology Risks

    12.4 Content Marketing Market Driving Force

        12.4.1 Growing Demand from Emerging Markets

        12.4.2 Potential Application

13 Market Effect Factors Analysis

    13.1 Technology Progress/Risk

        13.1.1 Substitutes

        13.1.2 Technology Progress in Related Industry

    13.2 Consumer Needs Trend/Customer Preference

    13.3 External Environmental Change

        13.3.1 Economic Fluctuations

        13.3.2 Other Risk Factors

14 Research Finding/Conclusion

15 Appendix

    Methodology

    Analyst Introduction

    Data Source

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