Global Display Advertising Software Market Size, Status and Forecast 2018-2023


Report ID : RC-4024 Category : Service Industry Published Date : 2018
Publisher : S-AND-P Pages : 123 Format : PDF
Display advertising software helps companies advertise on a wide range of websites. Display advertising products allow advertisers to buy, manage, and place display advertisements on websites, including banner, overlay, and rich media ads. Display advertising is typically managed by a company’s marketing team or a third-party ad agency to drive both brand awareness and direct 
Response initiatives. 

In 2017, the global Display Advertising Software market size was xx million US$ and it is expected to reach xx million US$ by the end of 2023, with a CAGR of xx% during 2018-2023.

This report focuses on the global Display Advertising Software status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Display Advertising Software development in United States, Europe and China.

The key players covered in this study
    DoubleClick
    Marin Software
    MediaMath
    Sizmek
    AdRoll
    Choozle
    Kenshoo
    Adobe
    Rocket Fuel
    Rubicon Project
    Amobee DSP

Market segment by Type, the product can be split into
    Cloud-Based
    On-Premises

Market segment by Application, split into
    Small Business
    Medium Business
    Large Enterprises

Market segment by Regions/Countries, this report covers
    United States
    Europe
    China
    Japan
    Southeast Asia
    India
    Central & South America

The study objectives of this report are:
    To analyze global Display Advertising Software status, future forecast, growth opportunity, key market and key players.
    To present the Display Advertising Software development in United States, Europe and China.
    To strategically profile the key players and comprehensively analyze their development plan and strategies.
    To define, describe and forecast the market by product type, market and key regions.
In this study, the years considered to estimate the market size of Display Advertising Software are as follows:
    History Year: 2013-2017
    Base Year: 2017
    Estimated Year: 2018
    Forecast Year 2018 to 2023

For the data information by region, company, type and application, 2017 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.
Table of Contents
1 Report Overview

    1.1 Study Scope
    1.2 Key Market Segments
    1.3 Players Covered
    1.4 Market Analysis by Type
        1.4.1 Global Display Advertising Software Market Size Growth Rate by Type (2013-2023)
        1.4.2 Cloud-Based
        1.4.3 On-Premises
    1.5 Market by Application
        1.5.1 Global Display Advertising Software Market Share by Application (2013-2023)
        1.5.2 Small Business
        1.5.3 Medium Business
        1.5.4 Large Enterprises
    1.6 Study Objectives
    1.7 Years Considered
2 Global Growth Trends

    2.1 Display Advertising Software Market Size
    2.2 Display Advertising Software Growth Trends by Regions
        2.2.1 Display Advertising Software Market Size by Regions (2013-2023)
        2.2.2 Display Advertising Software Market Share by Regions (2013-2018)
    2.3 Industry Trends
        2.3.1 Market Top Trends
        2.3.2 Market Drivers
        2.3.3 Market Opportunities
3 Market Share by Key Players

    3.1 Display Advertising Software Market Size by Manufacturers
        3.1.1 Global Display Advertising Software Revenue by Manufacturers (2013-2018)
        3.1.2 Global Display Advertising Software Revenue Market Share by Manufacturers (2013-2018)
        3.1.3 Global Display Advertising Software Market Concentration Ratio (CR5 and HHI)
    3.2 Display Advertising Software Key Players Head office and Area Served
    3.3 Key Players Display Advertising Software Product/Solution/Service
    3.4 Date of Enter into Display Advertising Software Market
    3.5 Mergers & Acquisitions, Expansion Plans
4 Breakdown Data by Type and Application

    4.1 Global Display Advertising Software Market Size by Type (2013-2018)
    4.2 Global Display Advertising Software Market Size by Application (2013-2018)
5 United States

    5.1 United States Display Advertising Software Market Size (2013-2018)
    5.2 Display Advertising Software Key Players in United States
    5.3 United States Display Advertising Software Market Size by Type
    5.4 United States Display Advertising Software Market Size by Application
6 Europe

    6.1 Europe Display Advertising Software Market Size (2013-2018)
    6.2 Display Advertising Software Key Players in Europe
    6.3 Europe Display Advertising Software Market Size by Type
    6.4 Europe Display Advertising Software Market Size by Application
7 China 
    7.1 China Display Advertising Software Market Size (2013-2018)
    7.2 Display Advertising Software Key Players in China
    7.3 China Display Advertising Software Market Size by Type
    7.4 China Display Advertising Software Market Size by Application
8 Japan 

    8.1 Japan Display Advertising Software Market Size (2013-2018)
    8.2 Display Advertising Software Key Players in Japan
    8.3 Japan Display Advertising Software Market Size by Type
    8.4 Japan Display Advertising Software Market Size by Application
9 Southeast Asia

    9.1 Southeast Asia Display Advertising Software Market Size (2013-2018)
    9.2 Display Advertising Software Key Players in Southeast Asia
    9.3 Southeast Asia Display Advertising Software Market Size by Type
    9.4 Southeast Asia Display Advertising Software Market Size by Application
10 India

    10.1 India Display Advertising Software Market Size (2013-2018)
    10.2 Display Advertising Software Key Players in India
    10.3 India Display Advertising Software Market Size by Type
    10.4 India Display Advertising Software Market Size by Application
11 Central & South America

    11.1 Central & South America Display Advertising Software Market Size (2013-2018)
    11.2 Display Advertising Software Key Players in Central & South America
    11.3 Central & South America Display Advertising Software Market Size by Type
    11.4 Central & South America Display Advertising Software Market Size by Application
12 International Players Profiles

    12.1 DoubleClick
        12.1.1 DoubleClick Company Details
        12.1.2 Company Description and Business Overview
        12.1.3 Display Advertising Software Introduction
        12.1.4 DoubleClick Revenue in Display Advertising Software Business (2013-2018)
        12.1.5 DoubleClick Recent Development
    12.2 Marin Software
        12.2.1 Marin Software Company Details
        12.2.2 Company Description and Business Overview
        12.2.3 Display Advertising Software Introduction
        12.2.4 Marin Software Revenue in Display Advertising Software Business (2013-2018)
        12.2.5 Marin Software Recent Development
    12.3 MediaMath
        12.3.1 MediaMath Company Details
        12.3.2 Company Description and Business Overview
        12.3.3 Display Advertising Software Introduction
        12.3.4 MediaMath Revenue in Display Advertising Software Business (2013-2018)
        12.3.5 MediaMath Recent Development
    12.4 Sizmek
        12.4.1 Sizmek Company Details
        12.4.2 Company Description and Business Overview
        12.4.3 Display Advertising Software Introduction
        12.4.4 Sizmek Revenue in Display Advertising Software Business (2013-2018)
        12.4.5 Sizmek Recent Development
    12.5 AdRoll
        12.5.1 AdRoll Company Details
        12.5.2 Company Description and Business Overview
        12.5.3 Display Advertising Software Introduction
        12.5.4 AdRoll Revenue in Display Advertising Software Business (2013-2018)
        12.5.5 AdRoll Recent Development
    12.6 Choozle
        12.6.1 Choozle Company Details
        12.6.2 Company Description and Business Overview
        12.6.3 Display Advertising Software Introduction
        12.6.4 Choozle Revenue in Display Advertising Software Business (2013-2018)
        12.6.5 Choozle Recent Development
    12.7 Kenshoo
        12.7.1 Kenshoo Company Details
        12.7.2 Company Description and Business Overview
        12.7.3 Display Advertising Software Introduction
        12.7.4 Kenshoo Revenue in Display Advertising Software Business (2013-2018)
        12.7.5 Kenshoo Recent Development
    12.8 Adobe
        12.8.1 Adobe Company Details
        12.8.2 Company Description and Business Overview
        12.8.3 Display Advertising Software Introduction
        12.8.4 Adobe Revenue in Display Advertising Software Business (2013-2018)
        12.8.5 Adobe Recent Development
    12.9 Rocket Fuel
        12.9.1 Rocket Fuel Company Details
        12.9.2 Company Description and Business Overview
        12.9.3 Display Advertising Software Introduction
        12.9.4 Rocket Fuel Revenue in Display Advertising Software Business (2013-2018)
        12.9.5 Rocket Fuel Recent Development
    12.10 Rubicon Project
        12.10.1 Rubicon Project Company Details
        12.10.2 Company Description and Business Overview
        12.10.3 Display Advertising Software Introduction
        12.10.4 Rubicon Project Revenue in Display Advertising Software Business (2013-2018)
        12.10.5 Rubicon Project Recent Development
    12.11 Amobee DSP
13 Market Forecast 2018-2023

    13.1 Market Size Forecast by Regions
    13.2 United States
    13.3 Europe
    13.4 China
    13.5 Japan
    13.6 Southeast Asia
    13.7 India
    13.8 Central & South America
    13.9 Market Size Forecast by Product (2018-2023)
    13.10 Market Size Forecast by Application (2018-2023)
14 Analyst's Viewpoints/Conclusions

15 Appendix

    15.1 Research Methodology
        15.1.1 Methodology/Research Approach
            15.1.1.1 Research Programs/Design
            15.1.1.2 Market Size Estimation
            12.1.1.3 Market Breakdown and Data Triangulation
        15.1.2 Data Source
            15.1.2.1 Secondary Sources
            15.1.2.2 Primary Sources
    15.2 Disclaimer
    15.3 Author Details

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